ASSESSING THE PROGRAM IMPLEMENTATION OF THE ACCOUNTANCY DEPARTMENT AND ITS IMPACT TO THE ACCOUNTANCY STUDENT, LEVEL OF SATISFACTION AND LOYALTY OF THE ACCOUNTANCY DEPARTMENT

Abstract

This study aimed to access the program implementation of accountancy department and its impact to the accountancy student level of satisfaction and loyalty, focusing on philosophy and objectives, faculty, library, organization and administration, and physical facilities. The data will be analyzed using appropriate statistical techniques. Descriptive statistic such as frequencies and means will be computed to summarize the participants’ responses. The participants the in this study will consist of BS Accountancy students enrolled in the accounting program at the International School of Asia and the Pacific. Inferential statistics, such as correlation analysis and regression analysis will be conducted to examine the relationship between program implementation, student satisfaction and loyalty. The participants the participants in this study will consist of BS Accountancy students enrolled in the accounting program at the International School of Asia and the Pacific. Findings indicate that the program is highly effective in fostering critical thinking and problem-solving skills and engaging teaching methods. Laboratory access and maintenance received positive feedback, as did the conducive study environment of the library. The sense of community and collaboration fostered by the department was also highly rated. Satisfaction levels were high regarding the promotion of social and environmental awareness and integration of real-world insight. Laboratory feedback and study space availability also received satisfaction ratings. From this, there is a significant effect in the assessment of respondents in the program implementation as to their level of satisfaction and loyalty. The study reveals that all aspects of the accountancy department’s program implementation significantly influence students’ loyalty with vary degree of impact by focusing on the comprehensive improvements across these areas the department can enhance overall student satisfaction and loyalty thereby creating a more supportive and effective learning environment.